Briefed by Kings of Indigo and part of the school program of the Amsterdam Fashion Institute
KOI-ZE revisions the perception of sustainability in a fun and playful manner and explores personality by going beyond imagination. Our aim is to change the perception of sustainability and inject it with a sense of wonder and playfulness to motivate humans to care for our planet. Collided with the aesthetic of 1960’s sci-fi, as a methaphor of how writers from this era explored themes such as the existence of our planet in new ways. Together with a fashion designer we created prints with a hidden message, created digital patterns to minimise waste and up cycled left over stock from the parent brand Kings of Indigo into our collection that exists of only 5 items, but can be worn in over 60 different ways. Click the images for the full brand book!